Kay Van Norman is an internationally known author, speaker and consultant who is changing the way people view and experience aging by mobilizing high-impact Brilliant Aging solutions thru businesses, organizations, and communities; and by activating consumers to embrace positive aging strategies.
Montana Health Association, Closing Keynote Address: Running with Scissors – Helena, MT, March 2013
Masterpiece Living Lyceum - Power of Possibilities; Atlanta, GA- Feb. 2013
Institute for Physical Education International Conference- Bangkok, Thailand- Keynote Address: Hidden Barriers to Older Adult Physical Activity; August 2012
International Council on Active Aging Conference: The Audacity of Potential, New Orleans, LA- Dec.2012; Purpose Centered Senior Living; New Orleans, LA Dec. 2012
Physical Activity Initiative
Project Move- Fergus Falls Senior Citizen Center; Fergus Falls, MN Nov. 2012- April 2013
ICAA Strategy Forum: Accountable Care- Sales Growth Opportunities for Senior Living; New Orleans, LA Dec. 2012
Keiser Corporation – Accountable Care - Business Growth Opportunities with Healthcare Reform; Fresno, CA – January 2013
Journal on Active Aging (article)- How healthcare reform opens new doors for senior living; Feb.2013
World Economic Forum book (chapter)- The Media’s Portrayal of Aging; Global Population Aging: Peril or Promise. 2012
“Global Population Aging: Peril or Promise” International thought leaders from the World Economic Forum’s Global Council on Aging explore global aging and it’s social & economic effects. Klaus Schwab, founder and executive chairman of the World Economic Forum, lauds the book as “the product of a true collaboration among the business, political, academic, and other leaders of society; and Dr. Margaret Chan, Director-General of the World Health Organization calls it a “must read”. Kay co-authored the following chapter.
Chapter 4: “The Media’s Portrayal of Ageing” by Colin Milner, Kay Van Norman, and Jenifer Milner
The Media’s Portrayal of Ageing explores how negative stereotypes of aging evolved, and how the media and marketers help perpetrate these negative stereotypes. “Expectations of aging impact health beliefs, choices, behaviors, and outcomes”, says Kay Van Norman, President of Brilliant Aging, “so changing these negative perceptions of aging has the potential to impact individuals as well as society as a whole.” “I was honored to contribute to this book and hope that media and marketers will take the information to heart and play a pivotal role in changing the way we all view aging.” Download Chapter 4 (PDF) below:
Kay’s book, Exercise and Wellness for Older Adults: Practical Programming Strategies (2nd Edition) was recently translated into Chinese; see “products link” for complete description and order information.