Consulting Services
Kay is a recognized visionary and thought leader in older adult wellness who is also well known for translating research into award-winning practical strategies that activate healthy lifestyle choices.
Refine your wellness brand promises, activate your wellness vision, leverage the business of lifelong vitality® and differentiate your community with Brilliant Aging® Consulting Services.
Kay can work with your team to:
develop a comprehensive wellness strategy
integrate a vibrant wellness culture through all levels of living and care
build a process for resident and staff success
develop training resources that help staff and residents embrace a shared responsibility for a culture of well-being
energize marketing events with inspiring keynote speeches
“Kay has long been a leading voice in designing best-in-class strategies and programs to help older adults stay active and healthy. ”
The business of lifelong vitality® Consulting
Explore the possibilities of leveraging health and wellness as a primary driver of lead generation, prospect conversion, and resident satisfaction in the senior living industry. The business of lifelong vitality® consulting services empower your leadership team to conceptualize, examine the costs/benefits, and evaluate the opportunities/challenges of prioritizing health and wellness as a foundation of brand identity.
Kay works with your team to identify existing building blocks, explore service gaps, and build a pathway to transition from a business of housing and care with health and wellness support – to health and wellness with housing and care support.
Contact Kay for a free 30-minute consult to discuss your vision.
Vitality Portfolio® Consulting
Kay’s innovative Vitality Portfolio® wellness and health related consulting services are specifically focused on inspiring an ageless mindset and activating healthy lifestyle changes among staff, residents, and prospects. Her communitywide wellness strategies are supported by proven resources - individualized micro-engagement opportunities that build a compelling pathway into your community’s wellness lifestyle.
Plus, to further integrate your culture of vitality, Kay’s Vitality Portfolio® consulting offers a step-by-step process to prepare new residents in advance to thrive in your community.
View sample resources below then Contact Kay for a free 30-minute consultation.
Consulting Packages
Consulting Starter Package
Engaging a consultant should be done with the utmost confidence that both their approach and personality are a good fit for your organization.
Brilliant Aging offers a starter consulting package with 8 hours of consulting time to work with Kay on a short-term, focused basis. A $2200 value for only $1595.
Project Based Consulting
Leverage Kay’s extensive wellness knowledge and experience to amplify your wellness brand. Kay can work with your team to build and activate your unique wellness vision. Let’s have a conversation to discuss your goals! Price dependent on deliverables and timeline.
“If you’re looking to grow business, improve your staff’s effectiveness, or better understand the trends impacting organizations working with older adults, then Kay is the person for you.”
Vitality Series
The Brilliant Aging® Vitality Series shines a spotlight on senior living challenges and innovations and invites industry leaders on LinkedIn to discuss solutions. Our first series Preparing Residents to Thrive explores what we can do to better prepare residents in-advance to thrive in a community setting.
What would it mean to your community culture if a higher percentage of new residents moved-in with an already internalized wellness mindset? Prepare new residents in-advance to embrace a mindset of well-being and engagement on move-in?
Regardless of amenities, feeling “at home” is the #1 predictor of resident satisfaction. What specific strategies does your community use to help prospects feel a sense of belonging and be a valued member of a community on move-in?
Residents who are fully engaged in your community are key to developing an inspired resident and family referral network.
What process do you employ to help new residents embrace a personal mindset of well-being and engagement before move-in?
Sales counselors carefully develop nurturing relationships with prospects throughout the sales journey, but they may feel “dropped” after move-in.
Preparing individuals for the transition from being a prospect to becoming a daily resident in the community can significantly impact new resident satisfaction.
From 1st contact with your community to daily life after move-in, empower prospects and residents with individualized opportunities to take ownership of their personal well-being.
What engagement opportunities do you offer that are specifically designed to reach residents in the first three stages of behavior change? Offer stepping stones that help individuals move through the stages into action to embrace engagement.
What if prospect outreach resources did double duty – helped build relationships with prospects AND prepared new residents in advance to engage immediately on move-in.
How are we preparing new residents to make the social/emotional move into senior living? Most communities employ a very specific process to help residents make the physical move, but what about the social/emotional move?
Create a process that gives both residents and staff the tools necessary to embrace a shared responsibility for a culture of well-being, and build personal skills to thrive in-community.
Some residents may view wellness as an amenity rather than a lifestyle, or feel like it simply doesn’t apply to them due to health challenges.
What would it mean to your community if new residents across the care continuum were primed before move-in to embrace a mindset of well-being and engagement?
Engaged residents are in the 4th and 5th (action and maintenance) stages of a well-documented pattern to behavior change. What are you doing to reach residents in stages 1-3, pre-contemplation, contemplation, and preparation?
Visit Kay’s publications to learn more about industry trends and opportunities for innovation in senior wellness.